Hillcrest Primary School
Hillcrest Primary School, public school in north west Tasmania.
- Branding
- Graphic Design
Hilly kids are friendly kids
Hillcrest Primary School was established in 1981 and encompasses expansive grounds on the outskirts of Devonport.
The original logo was much loved by the school community, but needed a refresh and some work to improve legibility. Brand guidelines were developed for consistency in applications.
The refresh consisted of improving the logo flower design and choosing a legible and appropriate font to accompany the graphic. A new colour palette was developed and careful consideration was given to variations of the logo to make sure it complemented the uniform colours of blue and yellow.
The changes to the original logo are subtle but important, more space has been added between graphic elements which helps with embroidery applications, the colours are softer and more akin to the environment, and the much needed update of fonts was a crucial improvement.
- ClientHillcrest Primary School
- IndustryEducation
- ServicesBranding/Graphic Design

