Middle Tasmania

Middle Tasmania is a group promoting tourism in midland Tasmania.

  • Graphic Design
  • Illustrations
Illustrative map showcasing areas of interest

We were engaged to create an illustrative map of Tasmania that showcased areas of interest between Launceston and Hobart. The client envisioned original quirky illustrations dotted along the map. We used Adobe Illustrator to create each illustration, with a mix of detailed buildings alongside larger featured line art and typographic elements.

The map was used as an outdoor sign on a building in Oatlands and on promotional merchandise.

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  • ClientMiddle Tasmania
  • IndustryTourism
  • ServicesGraphic Design, Illustrations

To create a beautiful and quirky illustrative map showing areas of interest between Launceston and Hobart.

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