Our Rhuby adventure all started with the design of a logo and packaging for the Rhuby Delights range – a delicious, tangy and sweet chocolate treat that is very surprising. When you bite into the chocolate outer, you’re met with a crunchy rhubarb centre. And they are very moreish (you’ve been warned)!
- Branding Design
The eccentric chocolatier.
Our initial scope was to design the packaging for their 9pk and 3pk, and we applied a European-styled illustrative design to really stand out in the local market. The response for Rhuby Delights has been amazing for owner Malcolm Ryan, and we couldn’t be happier for him.
Since then, Malcolm has vastly extended his range of products to a suite of a dozen additional berries which are freeze-dried and coated in chocolate – from strawberries, raspberries and cherries, to feijoas and blackberries. Malcolm has refined his production line into a scalable operation, and an international audience.
We’ve designed for Malcolm a suite of packaging, promotional tools, printed materials, website design and development, photography, and so much more.